# Analytics

> See where users come from, what they do and who they are: reports, custom dashboards, segments and usage.

Source: https://docs.grovs.io/docs/analytics

- [Reports and metrics](https://docs.grovs.io/docs/analytics/overview): What the Links, Campaigns, Visitors and Referrals pages show, and what each metric means.
- [Dashboards](https://docs.grovs.io/docs/analytics/dashboards): The built-in boards on Home, and boards of your own with up to 20 widgets each.
- [Segments](https://docs.grovs.io/docs/analytics/segments): Group users by events, devices, profile, acquisition and purchases, then count, export and target them.
- [Monthly active users](https://docs.grovs.io/docs/analytics/maus): How Grovs counts MAUs for your plan.

## Where things are in the dashboard

| Sidebar       | Page                             | Covered in                                                                  |
| ------------- | -------------------------------- | --------------------------------------------------------------------------- |
| **Home**      | Built-in and custom boards       | [Dashboards](https://docs.grovs.io/docs/analytics/dashboards)               |
| **Links**     | **Dynamic Links**, **Campaigns** | [Reports and metrics](https://docs.grovs.io/docs/analytics/overview)        |
| **Audience**  | **Visitors**, **Referrals**      | [Reports and metrics](https://docs.grovs.io/docs/analytics/overview)        |
| **Audience**  | **Segments**                     | [Segments](https://docs.grovs.io/docs/analytics/segments)                   |
| **Analytics** | **Events**                       | [Reports and metrics](https://docs.grovs.io/docs/analytics/overview#events) |
| **Analytics** | **Revenue**                      | [Revenue](https://docs.grovs.io/docs/revenue)                               |

To send events to your own systems, see [Data](https://docs.grovs.io/docs/data).